Business advisory

Advice from someone
who carries the risk

Strategy, restructure and growth advisory for founder-led organisations across Australia and New Zealand. Built on businesses I have led, challenges I have navigated, and the work I continue to do today.

Eight Businesses

Founded or co-founded across care, property, technology, hospitality, events and media.

National Health Services

Led a multi-state health and community services organisation through a not-for-profit transition and funding shock.

RAAF Veteran

Served in the Royal Australian Air Force before moving into frontline community services.

Ten Qualifications

Professional qualifications spanning business, leadership, compliance, governance and auditing.

The position

I won't do it for you. I'll show you how.

Most consultants sell you a framework. I have sat in the chair where the framework meets a payroll that is due on Thursday.

I have built organisations from nothing, led businesses through funding shocks and restructuring, and made the decisions that do not fit neatly in a slide deck. I continue to operate, advise and make those decisions today. That is what you are engaging. Not a report, but someone who understands which levers actually move because I work with them in the real world.

The work is direct. I will tell you what I see, including the parts you may not want to hear, and I will give you a plan you can run without me standing over it.

Direct. Specific. Practical. Skin in the game, always.

Fit

Who this is for

A Good Fit

  • Founder-led or owner-operated businesses that are already generating revenue
  • Organisations navigating growth, restructuring, compliance or a significant turning point
  • Businesses looking to strengthen operations, leadership or their next stage of growth
  • Leaders who want an outside view from someone who has run the numbers, the people and the risk
  • Organisations that need one clear goal for the next 90 days and a way to hit it
Built for decisions, not theory

Not a Fit

  • Pre-idea or pre-launch ventures with no revenue yet. Start with the Founders' Hour below
  • Anyone looking for someone to run the business for them
  • Organisations that want validation rather than a straight answer
  • Engagements where the decision-maker is not in the room
Clarity before engagement

Engagements

Three ways to work together

Every engagement starts with an expression of interest and a conversation. Scope is set after that, not before.

01 Need answers quickly? Choose Strategy Day.
02 Need strategy implemented? Choose 90-Day Advisory.
03 Need an adviser ongoing? Choose Executive Advisory.
Fastest Path to Clarity

One Day, On Site

Strategy Day

I come into the business for a full day. I see how it actually runs, who does what, where the money goes and where it leaks. You leave with a written brief and a clear call on what to do next.

  • Pre-day questionnaire and financial snapshot
  • Full day inside the business with the leadership team
  • Written findings and a 90-day plan within five business days
  • One follow-up call at the 30-day mark
From
$5,500
plus GST, plus travel outside Brisbane
Best when time matters Diagnose the problem and leave with a clear 90-day direction.
Ongoing Executive Access

Ongoing, By Retainer

Executive Advisory

For leaders who want a standing adviser in their corner. A monthly retainer for the founder or CEO who needs someone to think with who is not on the payroll and not on the board.

  • Two advisory sessions a month
  • Review of major decisions, deals and documents before they are signed
  • Priority access for urgent calls
  • Quarterly strategy reset
From
$5,000
per month plus GST, three-month minimum
Best for senior decision support A standing outside perspective for consequential decisions.

Two doors

Where are you right now?

Just Starting Out

Founders' Hour

You have an idea or an early business and a budget that does not stretch to an adviser yet. Every month I run an hour with the founders in my Patreon community. Bring your question. You will get a straight answer and hear what everyone else is working through.

Join on Patreon

Monthly membership. Cancel any time.

Established and Ready to Invest

Advisory Engagement

You are running a real business with real revenue and a decision in front of you that matters. Tell me where you are and what has to happen in the next three months. I read every expression of interest personally and reply within two business days.

Start an Enquiry

Expression of interest. Not a booking, not a commitment.

Emeka Unscripted

Business portfolio

Strategic positioning

Defining where your organisation sits in the market, what it stands for, and how to communicate that with clarity and conviction.

Leadership & culture

Building teams that perform and cultures that attract talent. Practical coaching for CEOs, founders and senior leaders on how to lead through complexity.

Operational growth

Scaling a business without losing control. Systems, workflows, team structure and the operational discipline that separates organisations that grow sustainably from those that don't.

Brand & communications

Developing a brand voice, public positioning strategy and communications framework that resonates with your audience and builds long-term trust.

NDIS & health sector

Specific advisory for organisations operating in the NDIS and community health ecosystem — registration, compliance, growth strategy and workforce development.

New venture advisory

Working with founders in the early stages of building — from idea to market, business model, team structure and the honest assessment of whether it's ready.

Process

What happens after you enquire

01

You Tell Me Where You Are

A short expression of interest. Your organisation, your one goal for the next three months, and the budget you have allocated for the advisory engagement.

02

I Read It and Reply

Within two business days you will get a yes, a question, or a better place to send you. I do not take every engagement.

03

We Talk

A 30-minute call to test the fit both ways. If it is not right, I will say so and point you somewhere useful.

04

Scope and Start

A short proposal with the engagement, the deliverables, the price and the start date. Detailed business information is only requested at this point, under confidentiality.

Guide

What an engagement looks like

Engagement
Format
Best For
Investment Guide
Founders' Hour
Monthly group hour, online
Early-stage founders and anyone pre-revenue
Patreon membership
Strategy Day
One day on site, written brief within five days
A business that needs a clear diagnosis and a plan
From $5,500 plus GST
90-Day Advisory
Strategy Day plus fortnightly sessions for a quarter
One critical goal that has to land this quarter
From $21,000 plus GST
Executive Advisory
Two sessions a month, ongoing
Founders and CEOs who want a standing adviser
From $5,000 a month plus GST
Speaking
Keynotes, panels, in-house sessions
Conferences, boards and leadership teams

Figures are a guide. Every engagement is scoped to the organisation, and the expression of interest asks for the budget you have allocated for the advisory engagement so we can be straight with each other from the first conversation. All prices are in Australian dollars and exclude GST.

QUESTIONS

Before you enquire

Do You Work Outside Brisbane?
Yes. I work with organisations across Australia and New Zealand and have clients in Queensland and Tasmania. Strategy Days outside South East Queensland carry travel at cost, including New Zealand. Advisory sessions run online unless we agree otherwise. Prices are in Australian dollars.
What Do You Actually Know About My Sector?
If you are in health, aged care, NDIS, community services, property, real estate or media, I have run a business in it. If you are outside those, the leadership and turnaround work still applies, and I will tell you on the call if I am not the right person.
How Much Information Do I Need to Share Up Front?
Very little. The expression of interest asks for a revenue band, a team size and one goal. Financials, structure and anything sensitive are only requested once we have agreed to work together, and under a confidentiality agreement.
What If You Say No?
Then you will get a reason and, where I can, a referral. I turn down engagements that do not fit my experience or where I cannot see a path to the result. That is the same standard I would want from an adviser.

Tell me where you are and what has to happen next

Two business days. A straight answer. No obligation.

Businessman · Commentator · Veteran ·
Changemaker. Educate. Enlighten.
Empower. Elevate.

Ventures

Starling Property (Coming Soon)

Tandem Edge (Coming Soon)

© 2026 Emeka Edwin . All Rights Reserved.

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